Strategy & Business Intelligence
Smarter decisions. Sharper outcomes. Less guesswork.
Big Picture Thinking, With Bottom Line Impact
When it comes to running a business, strategy is everything.
Let’s be real. When your to-do list is 4km long, stopping to “think strategically” sounds like a luxury you can’t afford. But it’s not. It’s the difference between treading water and making waves. Strategic planning services aren’t just for fancy corporates they’re for business owners who want to set goals that don’t suck, use resources like they mean it, and navigate market challenges without capsizing.
Our Strategy & Business Intelligence services help you zoom out, focus in, and execute with the precision of a cat video going viral. Whether you’re scaling (and terrified), shifting (and confused), or just sick of flying blind, we’ll give you the insight, structure, and direction you need. Think of us as the GPS when your business has definitely taken a wrong turn at Albuquerque.
By leveraging a framework that works (not just looks pretty in a PowerPoint), you can prepare your business for a future that doesn’t make you wake up in cold sweats at 3 AM.
What We Do (And Why We’re Damn Good at It)
Research That Gives You the Edge
Say goodbye to wild guesses and hello to intel that doesn’t suck. Through research that goes deeper than your ex’s Instagram stalking, you’ll finally understand what’s happening in your industry, what your competitors are doing (spoiler: some of it’s brilliant, most of it’s trash), and where the gaps are for your brand to strut in like you own the place. We use tools like Google Docs, Trello, and Airtable, not because they’re fancy, but because they actually work.
Analysis That Connects the Dots
What’s working? What’s wasting your time? We turn your numbers into narratives, connecting metrics to meaning so you can pivot, double down, or confidently say “no thanks” to bad ideas.
Reporting You’ll Actually Read
Forget those 20-page reports that gather digital dust in your inbox. Data is useless if it just sits in a dashboard. We turn KPIs, campaign results, and customer behaviours into reports that are visual, digestible, and, dare we say, occasionally entertaining.
Expect fewer snooze-worthy spreadsheets and more “ohhh, that makes sense” moments.
Goal Driven Strategy Development
Crafting a solid strategy isn’t about jargon-filled PowerPoints or trusting your gut like it’s a mystical oracle.
Just real plans built for traction and tracked through simple, repeatable workflows (we don’t say “SOPs” here unless we’re apologising for it).
Setting clear goals is as essential to your business as caffeine is to Monday mornings. Our service helps small businesses set goals that don’t just sound good at team happy hours but can be achieved without sacrificing your sanity. We’re big fans of planning for the next five years. Not because we’re psychic, but because without direction, you’re just a really expensive hamster wheel.
You’ll walk away with frameworks that fit your business, your bandwidth, and your goals.
Empowering Small Businesses to Think Big
Getting caught in the day-to-day grind is easier than finding reasons to postpone a workout. But thinking big is what separates the wheat from the chaff. Developing a strategic plan isn’t just for corporate giants with more employees than your town has people, it’s essential for small businesses that want to stop being the “oh yeah, them too” in their industry.
Our expert advice is tailored to your unique market position, ensuring your growth strategy isn’t just copied from some generic template that promises “disruptive synergy” or whatever buzzword is trending this week.
We work with you to identify goals that are clear and track progress with the metrics that matter. With our support, you’ll be able to make decisions based on data, not just whatever your competitor posted on LinkedIn last Tuesday. Our team is here to help you focus on what matters, outpace the competition, and achieve goals that make your industry rivals wonder what you’re putting in your coffee.
Developing a Growth Plan That Works
A good growth plan isn’t a wish list pinned to your vision board. It’s a focused, actionable roadmap. We start with a SWOT analysis that’s less about checking boxes and more about honest conversations (where are you killing it, where are you falling over, what opportunities are you missing, and what threats could tank your business) This gives us the insight to develop strategies that work in the real world, not just in business school case studies. Whether you’re eyeing new markets or trying to squeeze more juice from your current one, our approach ensures your growth plan is both practical and ambitious.
Why Us?
We Speak Human. No corporate gobbledygook. Just plain English, useful insights, and honest advice.
Smart (and a Little Sassy). Behind the wit, there’s a solid backbone of expertise.
Custom-Fit Support. We meet you where you’re at. Whether you need a strategy day, a research deep dive, or monthly insight reporting, we scale meet you. Like a perfectly brewed coffee to your caffeine needs.
Always Honest. If something feels like a bad idea, we’ll tell you (politely…probably).
Take the Smart Step Forward
Need help spotting your next move because the business fog is thicker than a true crime podcast plot?
If strategic operations, data analysis, or reporting makes you want to fake your own disappearance, leave it with us. We’ve got your back (and your reports)
Make Space For What Matters
start todayStrategic Wins Worth Sharing
We don’t just deliver reports. We deliver results. From helping overworked founders get clear on their next move to identifying what’s working in a marketing funnel, our Strategy & Business Intelligence work is all about impact.
Take a peek at how we’ve helped NZ businesses level up with sharper insights, better systems, and practical, data-driven strategies they could actually use (and did).
