Why Project Seven?
We’re real people, and we talk to you like it. No hiding behind fancy jargon, no overcomplicating things.
You’ll always get real, straightforward answers from us, delivered with compassion and an underlying understanding of your business needs.
Our Backstory
No one likes to be sold to, but everyone loves a good story.
Elina started as Right Hand Woman on her own, but never really resonated with the identity of that branding. Covid left her with a bit (just a little bit…) of downtime to really mull it over. And after few glasses of wine post-lockdown, she hatched a new plan with a close friend. We won’t get into the finer details, but the brainstorming went from the concept of 007 to eventually Project 7.
An unconventional approach to naming a brand? Maybe. But we are more than a bit on the quirky side.
Our Values

No Bullsh*t
Our Reviews
EXCELLENT Based on 13 reviews Sandy Kimpton2025-01-26Trustindex verifies that the original source of the review is Google. Project Se7en has been a breath of fresh air, providing methodology, structure and renewed vigour into my business. By taking care of the administration details, and picking up the various fringe aspects a business needs, it’s allowed and enabled me to focus on moving the business forward. They have taken care of the weeds, allowing me to focus on building the business in a stable & scalable way. Thank you team! John Maybury2024-12-04Trustindex verifies that the original source of the review is Google. I worked with Elina and the team this year to help me with some Facebook advertising for my video package. We ran ads to Auckland, Hamilton and Tauranga over a 2 month period. And they delivered 🙌 Awesome results 👏 Awesome traffic and lots of leads. The team kept me up to date with progress, regular reports and addressed issues promptly when they arose. Can't wait to work with them again. If you're looking for a cost effective & reliable advertising partner, then Project Seven is it. Alison Richmond2024-11-06Trustindex verifies that the original source of the review is Google. Elina and here team have been excellent to deal with. Quick communication when ever needed, deliver on time and provide great ideas to streamline processes Susan Ngeru2024-06-27Trustindex verifies that the original source of the review is Google. I recently engaged a Virtual Assistant from Project Seven to help me get my SOPs, newsletters, and general organisational aspects under control. They were fantastic! The team was engaging, informative, and completed tasks efficiently and on time. Everything was handled with transparency and ease, making the whole process smooth and stress-free. Elina was great to deal with and constantly checked in to ensure my expectations were being met. I highly recommend Project Seven for their excellent service and professionalism! Robert Barton2024-04-25Trustindex verifies that the original source of the review is Google. Thanks for the work. Tidy, fast and efficient! What else would we ask for?! Thank you to you and your team!! Jade Crowe2023-05-14Trustindex verifies that the original source of the review is Google. I have been working with Project Seven for a few months now, and I am so happy with the work they are doing! They have taken over doing my sales calls, VIP group and social media, which has given back so much more of my time. Casey is so great at creating beautiful posts for my social media, engaging with my community, and is great at booking clients for their photoshoot. She also helps with any client reschedules or cancellations. With this newfound time I have been given, I can focus on more important think like working ON my business, rather than doing all the busy work that can be so time-consuming. I can't recommend Project Seven enough! If you have been thinking about outsourcing some work, you won't be disappointed! Briar Collard2023-05-11Trustindex verifies that the original source of the review is Google. I just love the Project Seven team. They are all so kind and patient and helpful. We started working with them in 2022 to help with some serious admin overflow, and Jharna and Elina have quickly become an extended part of our full time team. I now no longer have to even think about invoicing and bookkeeping. Not only did Jharna come in and pick up the process so quickly, but she's also always making suggestions and checking things are done correctly. Highly recommend! Pamela Slater2023-05-09Trustindex verifies that the original source of the review is Google. The team at Project Seven recently provided their support and expertise on the production of a corporate publication. They were able to bring together the various components to create an exceptional final product. I found the team were wonderful to work with at every step of the way, pre-empting my needs and making things as easy as possible. The attention to detail, creativity and professionalism are just some of the components that really made me go "WOW! What I enjoyed the most was how they were able to take this work off my plate, and just get it done and get it done well, so that I could focus on more important areas of my business! HIGHLY recommend. Michelle Nunes-Vaz2023-05-08Trustindex verifies that the original source of the review is Google. Our marketing team love to work with Elina and her team - especially around graphic design projects. Project seven take the time to understand our needs and respond with great suggestions. They listen to feedback and adapt and improve designs with cheerfulness and professionalism. Highly recommended.Verified by TrustindexTrustindex verified badge is the Universal Symbol of Trust. Only the greatest companies can get the verified badge who has a review score above 4.5, based on customer reviews over the past 12 months. Read more
Our Credentials
Our Memberships
Our Partners
Our Team

Elina
Managing Director




Strategic Direction
Facilitator
Sales
Reconciliations Backup
Chief of all the things, Elina is quite partial to a poker game and some dark humour. In between networking and making endless cups of coffee, Elina keeps her hand in the operational side, offering strategic direction for clients in their growth phase.
Fun fact: Can pick locks!

Paij
Operations Manager






Client Management
Marketing Strategy
Brand Identity
Operational Advisory
Shopify Expert
2IC and All Things Daily Operations
A massive nerd, Paij loves getting stuck into new hobbies. Much like the time she spends casting glass art, she has a knack for seeing opportunity and crafting the blueprints to make the most of it. Despite being a big-picture thinker by nature, she keeps us all in shape with her eye for detail.
Fun Fact: Used to play competitive roller derby!

Kody
Senior Client Strategist






Workflow Mapping
Executive Assistance
Client Management
Operational Strategy
Graphic Design
Brand Identity
We partner with Kody to be able to provide our clients that ‘bit extra.’ She comes from a design background, but also runs a full-service digital development business.
Fun fact: She loves a good (or really bad) Dad joke.

Pat
Bookkeeping Client Partner






Bookkeeping
Reconciliation
Payroll
GST Filing
Xero Support
MYOB Support
Pat is our favourite gentle giant. He has a mind for numbers, a big heart, and a gorgeous dog named Boss Dawg. Pat enjoys jigsaw puzzles and puts that love of problem solving into his work with us. He’s a firm believer in never giving up, and getting things done.
Fun fact: He’s partial to a good conspiracy theory.

Doug
Operational Specialist






Reception
Email/Diary Management
Podcast Editing
HTML5 Banners
Video Editing
Illustration
tbc
Fun fact: Doug is a bass player/ singer in the band Doomscroll.
If that doesn’t fit perfectly with this job, we don’t know what does.

Misty
Graphic Designer



Social Media
Website Graphics
Graphic Design
Misty is a creative person driven by passion for design. She is proficient with graphic tools and has an artistic approach to everything she creates. When not at work, Misty attends church regularly, and loves Christian music.
Fun fact: In her free time, Misty enjoys solving crossword puzzles.